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Good website hosting is one of the best investments you can make for your law firm. With the right web hosting provider, your business can reap the benefits in the long run. The proper hosting environment will ensure that your site loads quickly, has zero downtime, and is able to be indexed by search engines.
Law firm websites may not require the highest traffic compared to other industries, but it helps to consider a good web hosting provider for your SEO. Downtimes and update times can be detected by search engine crawlers, which can affect your SEO performance and conversions. Search engines work best with websites that don’t struggle with constant timeouts, downtimes, and disconnects.
This is why you need to know how to choose the web hosting provider that best fits your law firm website’s needs. Here’s how.
Every website hosting service differs in features and capabilities. It’s hard to find the right one if you don’t know what you’re looking for. We’ve gathered these tips before you put your money in a web hosting provider of your choice.
In today’s internet savvy-world, a website with a hellishly slow speed is never a good thing for any kind of business, even for law firms. A lot may consider the pricing first, but do you really want to pay for a web hosting service that drives your users away? A slow-loading site may also result to a higher bounce rate, which is a bad thing if you want to rank on search engines. Studies have shown that bounce rates can increase up to 32% if your page loads from one to three seconds.
There’s no perfect web hosting service as there will always be server downtimes here and there, but there are some that can provide less. Like speed, server downtimes can result in a higher bounce rate and can lose your potential customers. Even worse, it may hurt your law firm’s reputation. In 2020, most businesses reported that critical server downtimes cost them a huge chunk of money in just an hour.
Not all website hosting services offer caching options, but know that it’s a useful feature for law firm websites. This helps store data such as web pages, images or media content so that a page loads faster when revisited by a user. Caching features definitely improves your site’s performance, earning you more visitors and more positive points to rank on search engines.
Law firm websites aren’t the most complicated to make. This is why your web hosting provider should also be a breeze to set up. Luckily, there are a lot of providers that offer easy setup. However, it pays to make sure it’s part of their web hosting service. If you’re a lawyer just starting your law firm, opt for a web hosting partner that can also backup your site instantly. This feature is helpful, especially for people that aren’t too familiar with its technicalities.
When purchasing any kind of item, especially a paid service, it is important to make sure that you’re in good hands. If you are setting up your website yourself, it’s best to have proper guidance straight from your chosen provider’s tech support team. Apart from that, good customer service also saves you from a lot of stress, time and money.
A higher price point doesn’t always mean it’s the best. At the same time, getting the cheapest one doesn’t always identify as a good deal. In choosing a web hosting provider for your law firm, pricing considerations shouldn’t always be black and white. Consider the features you need, the quality of the product, and the standard of service before making sure it fits your budget. Treat a good web hosting provider as an investment that you need to assess before putting your hard-earned money in.
There’s a lot of companies who claim to have the best web hosting for law firms, but you need to know which ones fit your needs and budget. Here are our recommendations for your law firm website.
Definitely the most recommended because of its lightning-fast speed, high-quality security and excellent customer service, WP Engine can be your best choice for your law firm website. It’s also a breeze to set up, offers daily backups, and creates faster load times for servers. However, you may consider your budget for this, as it’s not the cheapest in the group.
One among the top web hosting providers, BlueHost provides a quick, easy way of setting up simple websites for law firms. Users love it for its digital marketing services, anti-spam solutions, and integrated Cloudflare support, plus, it’s officially recommended by WordPress. It is perfect for law firms just starting out as it requires minimal technical expertise.
If you want your law firm website to stand out from the competition, SiteGround can be your best choice for website hosting. Along with other good things, it offers in-house developed hosting solutions, hassle-free scaling for startups and small businesses, and advanced hosting optimization to improve site performance and speed. The cons, however, include limited storage and high renewal rates which can cost you more than you expect.
For law firms who wish to get online clients, having a good website is key. The foundation of a good website lies on the ability of your web hosting partner to provide reliable and consistent service. It helps to know how to choose the best web hosting for law firms before you start putting your money on it.
It’s also vital to do your research first and dig out honest reviews about each web hosting service you are considering. Let us know if you need help in knowing what’s the best web hosting service for your law firm website.